Celine Hourcade will join The International Air Cargo Association (TIACA) as project manager, supporting the transformation program.

Initial priorities for Hourcade will be the development of TIACA’s Sustainability Program including the Sustainability Award, and delivering the Cargo Service Quality objectives for the tool.

She will also head up projects to roll out transformation initiatives as part of an ongoing drive to grow the organisation and reinvigorate the value proposition for members.

Steven Polmans, chairman of TIACA and director of cargo and logistics at Brussels Airport Company says: “With her industry knowledge, her passion for air cargo, her experience and expertise, she will be a great addition to the current TIACA team. It was, and is, our clear ambition to transform the organisation and deliver more content to our members.”

Hourcade says: “I am thrilled to join the TIACA team and work with Steven [Polmans, TIACA Chairman], Sanjeev [Gadhia, TIACA Vice Chairman], and Vladimir [Zubkov, TIACA Secretary General] to put sustainability and diversity at the top of its agenda.”

Hourcade has 18 years of international business experience, including 13 years with IATA, joining the cargo department in 2008 focusing on advocacy, sustainability, industry transformation and innovation projects.